trakily.
Changelog

What's new in Trakily

Everything we've shipped, newest first. Want to know what's coming? See the roadmap.

Thursday · 7 updates
New

Two-factor authentication and passkeys

Protect your account with an authenticator app and backup codes, and sign in with a passkey: fingerprint, Face ID, Windows Hello, a security key or your password manager. Turn them on in Account → Security.

  • Code step after password and Google sign-in, with "trust this device for 30 days"
  • 10 single-use backup codes
  • Passkey sign-in skips the code
  • Email on every security change
New

Launches

Name each launch, post or campaign and see the visitors, sign-ups, customers and revenue in the days after it, with a daily chart and a ranking by revenue per visitor. X posts, Hacker News, Reddit and Product Hunt mentions, UTM campaigns and traffic spikes are suggested automatically.

  • Match visits by UTM campaign, referrer site or an X post's t.co link
  • Sales credited to the first launch a visitor came through
  • GET /api/v1/launches
New

Public REST API

Read stats, timeseries, breakdowns, realtime, revenue and goals, and send events and payments from your server, with per-site API keys on the Scale plan.

New

Account settings, email verification and legal pages

Verify your email at sign-up, change your login email, delete your account with a grace period to restore it, and read the privacy policy, terms, cookie policy, DPA, subprocessors and refund policy.

New

Comparison pages

Side-by-side comparisons with Google Analytics, Plausible, PostHog, Mixpanel, Umami, Fathom, Simple Analytics and more, plus neutral head-to-heads. Claims about other tools link to their own pages.

New

Solution pages

Pages for founders, SaaS, e-commerce, affiliate sites, creators and agencies, each showing the questions Trakily answers for that business.

New

Integrations directory and AI traffic page

Every integration in one place with what data it brings in, and a page on how AI assistant referrals and crawlers are tracked.

Wednesday · 3 updates
New

Password reset

Forgot your password? Request a link from the login page.

  • Single-use links that expire after an hour
  • Requests are rate-limited per email and per IP
  • Resetting signs out every other device and sends a confirmation email
  • Google-only accounts can use the same link to add a password
Improved

Phone layout

The dashboard, settings and account pages fit phone screens without sideways scrolling. Popovers stay on screen, tab rows scroll, and tap targets are bigger.

Improved

Dark mode by default, brand colours in the AI chart

Trakily now opens in dark mode (light is one click away), and each AI assistant and crawler gets its own brand colour in the AI traffic chart.

Tuesday · 6 updates
New

GA4 and Plausible import

Bring your history with you. GA4 imports month by month in the background after you connect Google; for Plausible, upload the export ZIP. Imported days merge into your dashboard.

New

Meta Ads spend

Connect Meta Ads (read-only) to see spend, cost per visitor, cost per customer and ROAS per campaign, ad set and ad, next to the revenue each one brought in.

New

Mentions

Posts on Reddit, Hacker News and Bluesky that link to your site are found automatically. X visits are grouped per t.co link, and you can paste a post to name it. Each mention shows on your chart with the visitors and revenue it sent.

New

Billing

Plans with a 14-day free trial and no card required, monthly or yearly billing, usage warnings before you hit your event limit, and a billing section in your account.

New

Profile, avatars and team invites

Upload an avatar or use your Google photo, change your name and email, and invite teammates to a site as owners, members or viewers.

New

Alerts, reports and widgets

Templated alerts by email, Slack or Discord when a payment or goal comes in, traffic-spike alerts, a weekly summary email, and embeddable public widgets for your site.

Monday · 4 updates
New

Tracker and dashboard

The first-party tracking script and the dashboard: visitors, sources, channels, pages, countries and devices, with realtime, goals, funnels and customer journeys.

  • Optional proxy so the script and events go through your own domain
  • AI assistant referrals as their own channel
  • Server-side snippet for AI crawlers and search bots
New

Revenue from six payment providers

Connect Stripe, Polar, Lemon Squeezy, Paddle, Dodo Payments or Razorpay. History imports once, new payments arrive by webhook, and each payment is matched to the visit that brought the buyer.

New

SaaS metrics

MRR, churn and LTV from your payment provider, with MRR movements, revenue by plan, economics per channel and a list of at-risk subscriptions.

New

Search Console, hourly data and search health

Connect Google Search Console to see queries and pages next to your revenue. Data syncs daily, with hourly rows for the last 10 days, and search health warns you when Google traffic drops.

Stop guessing. Start growing.

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